Staging on a Budget: Color and Lighting

By Melissa Dittmann Tracey

Real estate pros offer their best, most affordable staging ideas for color and lighting.

Go Neutral

"The moment the potential buyer walks into the front door they should be 'wowed' by the rooms on either side of the entry. Paint a nice neutral khaki color allowing for the painted or stained wood work to stand out. Make the color bold enough to make a difference, not just an off white. Tans and khaki's 'warm' the space."

-Julie C. Preston, GRI, REALTOR®/interior designer, Indianapolis, Ind.

Add a Splash of Color Everywhere

"Currently over half the homes we list are vacant and can look very sterile in photos. We ask sellers to neutralize their wall colors and carpet, but then we discover all the photos of the interior look similar and boring. Our best staging tip is to add bright, bold colors to the kitchen and bathrooms with accessories, towels, and plants. Red is a call-to-action color. A vase with red flowers can add interest to the photo when placed on a kitchen island or bar. We like burgundy or black towels in a neutral bathroom and green silk plants in the living areas. A colorful picture over the fireplace mantle with a couple of vases on each side can make a great vignette in the family room."

-Holly Janney, Realty Executives Associates, Knoxville, Tenn.

Light It Up

"Replace the light bulbs in the home with higher wattage bulbs. Buyers like 'light and bright,' and the brighter light bulbs make all the difference in the world. Inexpensive and easy!"

-Ann Bishop, Ann & Denny Bishop Group, Realtors®, Wichita Falls, Texas

Published: March 2009 REALTOR magazine

Reprinted from REALTOR® magazine with permission of the NATIONAL ASSOCIATION OF REALTORS®. Copyright 2008. All rights reserved.